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Main | TradeStation to Add Securities Lending to Its Prime Services Offering »
Tuesday
Mar152011

Barron's Magazine has Ranked TradeStation The #1 Online Brokerage Firm 

Ranked Best for Frequent Traders, Best Trading Technology

Plantation FL, March 16, 2011 - Barron's magazine has ranked TradeStation the #1 online brokerage firm in its annual review of online brokerage firms, now in its sixteenth year. TradeStation not only won for "best overall broker," the biggest prize, but also won "best for frequent traders," a confirmation of TradeStation's long-standing reputation as the leading brokerage for the active trader market. TradeStation also scored the highest ratings in two subcategories used to determine the winner – "Trading Technology" and "Customer Service and Education." TradeStation was ranked superior, overall, to 23 other brokerages, including, Fidelity, Interactive Brokers, Lightspeed Trading, Merrill Lynch's Merrill Edge, and optionsXpress.

About TradeStation, Barron's said, "You can…trade just about everything in this powerful, downloadable software platform. The program gives you the ability to create your own trading system based on a variety of technical and fundamental data, and then test it using several decades' worth of clean data." Barron's also mentioned some of TradeStation's recent achievements that enhanced its offering, including the launch of TradeStation 9.0, the next generation of its trading platform, TradeStation Strategy Network, a marketplace for trading and analysis tools designed to work with TradeStation, enhanced trader-education programs, including numerous online webinars and in-person events, the offering of international markets, specifically the firm's recent release of Eurex execution, two technology acquisitions, the Grail System and Portfolio Maestro, to further enhance the software's strategy building and back-testing functions, and the firm's commission pricing flexibility in offering customers the choice of per-share or per-trade pricing.

Barron's summed it up by saying, "This is a broker for the advanced active trader."

"To be named the best there is by Barron's is a great honor for our company," said Salomon Sredni, Chairman and CEO of TradeStation Group. "We compete for very active traders who require advanced analysis, superior speed, high-quality data and execution, automated trading, and low commissions. We also compete for serious traders and investors who need a wide variety of trading, scanning, and testing tools. Both types of traders can and do use TradeStation to elevate their trading. As our top ranking for best customer service and training indicates, we are committed to meeting each active and serious trader at his or her level, and giving them the tools they need to get to the next level. We appreciate this recognition by Barron's, for which our employees deserve the credit. It is their dedication and hard work that made this possible."

TradeStation Prime Services, division of TradeStation Securities, offers all its clients the ability to take advantage of this powerful technology along with an institutional offering that includes securities lending, enhanced portfolio reporting and high touch service demanded by institutional clients.

About TradeStation Group, Inc.

TradeStation Group, Inc. (NASDAQ GS: TRAD), through its brokerage subsidiaries, offers the TradeStation platform to the active trader and certain institutional trader markets.  TradeStation is an electronic trading platform that offers state-of-the-art electronic order execution and enables clients to design, test, optimize, monitor and automate their own custom Equities, Options, Futures and Forex trading strategies. 

TradeStation Securities, Inc. (Member NYSE, FINRA, SIPC, DTCC, OCC & NFA) is a licensed securities broker-dealer and a registered futures commission merchant, and also a member of various exchanges.  Its TradeStation Prime Services division, based in New York, seeks to provide prime brokerage services, including securities lending, to small and mid-sized hedge funds and other firms.  TradeStation Forex, Inc. (Member NFA) is a Retail Foreign Exchange Dealer (RFED) that is expected to launch and offer exclusively the company’s new forex brokerage offering beginning later this year. The company’s technology subsidiary, TradeStation Technologies, Inc., develops and offers strategy trading software tools and subscription services. Its London-based subsidiary, TradeStation Europe Limited, an FSA-authorized brokerage firm, introduces UK and other European accounts to TradeStation Securities and, once operational, TradeStation Forex.